Coty

Coty began in the early 1900s as a perfume house and evolved into one of the most influential global beauty companies, spanning both mass-market and prestige. Today it operates primarily as a brand builder and licensing powerhouse, developing and distributing fragrance (alongside cosmetics and other beauty categories) for a wide portfolio of names. In the fragrance world, Coty is best understood less as a “creative perfume house” and more as an industry-scale engine that brings designer and celebrity scent lines to market, supported by global distribution, marketing, and long-running retail relationships.